How to protect your business from hurricanes

In 2021, the United States experienced one of the most active storm seasons on record, upsetting businesses already dealing with a pandemic. For companies without a good disaster recovery plan, the consequences were devastating. This is why your business should have a hurricane disaster recovery plan.

What is email automation and what are its benefits?

Email marketing is one of the most effective ways that businesses can communicate with clients and prospects. However, if you’re spending hours crafting emails for every customer or sending generic email blasts, then you may not be efficiently and effectively achieving the results you want.

Don’t believe these disaster recovery myths

Modern technology changes rapidly, but not all businesses can match its pace. When it comes to disaster recovery (DR), for instance, we see business owners clinging to ideas that no longer apply. It’s high time you learn the truth about the following DR myths so you can stop believing them.

Why is it important to have a business continuity plan?

Many small- to medium-sized business (SMB) owners fail to prepare for major crises like flood and ransomware attacks. Disaster events can cause downtime, which can result in lost revenue and lower profits. In addition, SMBs that fail to recover quickly from disruption face the risk of losing their customers to their competitors.

5 Business continuity errors to avoid

Business continuity plans (BCPs) are designed to protect an organization’s critical data in case of a crisis. But there is more to BCPs than securing data; it also entails making sure employees are safe during a disruption. If you want an infallible business continuity plan, cover every base and avoid the following mistakes.

7 Steps to making your data hurricane-proof

Hurricanes are a common occurrence in many parts of the United States. Not only do they destroy property and endanger lives, but they can also disrupt your business’s operations. In this blog, we offer tips on how you can ensure fast access to your data following a disaster and immediately get back to business.

Boost IT investment returns by avoiding these mistakes

Investing in new IT tools is one of the best ways to improve your business’s efficiency, data security, and ability to serve your customers. But it won’t always produce the outcomes you want if you go about it haphazardly. When purchasing new technology, make sure to avoid these mistakes.

Reasons to automate small-business marketing

Over the years, marketing automation has become more accessible to small businesses. Thanks to innovative cloud solutions, large and small enterprises can reap the benefits of automating tedious marketing tasks. Here are a few advantages to automating your small business’s marketing efforts.

Choosing the best MSP for your business

Technology underpins nearly every aspect of modern business processes. The problem is that managing technology can be complex and tedious. This is where managed IT services providers (MSPs) come in. Whether a company needs software to record customers’ data, network infrastructure management, or cloud technology, MSPs can provide these services and much more.