Why dashboards are vital to your business

People are visual creatures, which means we interpret visual data better than written words. That’s why most businesses turn to dashboards as an intelligence tool to present data in a way that’s easy to understand. Dashboards have become a critical part of the analytics process.

Why CRM is important to your business

Investing in customer relationship management (CRM) software is absolutely essential for small- and medium-sized businesses that want to up their sales performance. It helps sales departments understand their clients, tailor their marketing efforts, and more.

Google Introduces New Features in Chrome

As the patience and attention span of web users decline, a minor flaw in a website can make or break a business. People want to be impressed the moment they load a website, and that rarely happens in the presence of annoying ads and videos. Google recognizes this, and has upgraded the Chrome browser accordingly.

Why your business needs CRM

The right technology investment can lead to business success. With customer relationship management (CRM) software at the helm of your sales and marketing efforts, you can nurture long-lasting business relationships and improve your bottom line. If you need a little bit more convincing, we’ve compiled five more reasons why your business needs CRM. Grows with […]

The benefits of Instagram for your company

Out of all the numerous social media platforms, Instagram is playing in the big leagues with over 400 million active users. But since most companies are acquainted with Facebook and Twitter, Instagram has essentially been overlooked as a marketing tool. The challenge isn’t posting a picture, but attempting to drive traffic back to your company’s […]

Rethinking the value of social media

A lot of businesses are still mystified as how to measure just what kind of value they are truly getting from social media. Because it is a medium that is still evolving, it can be hard to understand just what works and what doesn’t when it comes to social media and measuring its value.